The total volume of low popularity items exceeds the volume of high popularity items.
For the past century, business owners have followed a simple rule of thumb: Focus all resources on the best customers, the best workers, and the best-selling products because the top 20 percent in each category will be responsible for 80 percent of revenue. But the so-called 80/20 rule is going the way of wooden shoes and rotary telephones, says Wired magazine editor Chris Anderson.
Continue reading “The Long Tail: Why the Future of Business Is Selling Less of More”
Strong, light, and frighteningly fast, carbon-fiber trimarans are rewriting every record in the books – when they’re not breaking up in the middle of the icy Atlantic.
This is one of those that is too good to pass up the opportunity to come up a one-liner for it. This was taken during Bush’s visit to Germany.
Livio de Marchi is an artist who has gained world-wide renown for his wooden sculptures of everyday objects. The sea-going Volkswagen convertable and Mercedes 300SL coupe are crowd-pleasers.