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The New Millionaire Psychology December 22, 2008

Posted by tkcollier in Economy & Business, Lifestyle.
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Our culture has changed from buying books on “How To Be A Millionaire” to watching a TV Game- Show with an entitlement angle – “Make Me A Millionaire”.

“California, sales are down 10% since the beginning of fiscal year 2009, which began on July 1” says Alex Traverso, a spokesman for the California lottery. Traverso says he hopes sales will revive with larger jackpots and with the January launch of a new televised game show called Make Me a Millionaire.

via Losing Faith in Gambling’s Allure – BusinessWeek.

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