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Free Daily Show 8 year archive October 18, 2007

Posted by tkcollier in Business, Lifestyle, Streamingvideo, Video.
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Viacom opens up Daily Show archive – FierceIPTV – IPTV News, IP Videos, Quadruple Play, Set-top box
Viacom has put online the entire eight year archive of its top rating comedy series, Daily Show with Jon Stewart, in a move which will be closely watched by all the major networks, advertisers, telcos and the burgeoning new media video industry. The LA Times reports producers have being preparing since June 13,000 clips — together with ads — to be placed on the Daily Show’s own site. The archive is searchable and free for all to use.

Viacom’s decision to post its entire archive–while fighting YouTube in the courts–sets the scene for a battle between the established media players and their high profile entertainment brands against the user generated content sites, most notable YouTube.

Also watching closely the Viacom experiment will be the telco IPTV industry which has seen the market place change rapidly as the quality of online video continues to improve, with at least one platform/site, Vimeo, already offering 1280X720 HD quality direct from the browser. Adobe is shortly to release its latest Flash Player software (beta now available), which promises MPEG 4 broadcast like quality and which will significantly improve the quality of online video for all distributors and platforms.

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