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Magical Thinking: Why Do People Cling to Odd Rituals? January 24, 2007

Posted by tkcollier in Life, Science & Technology.
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Magical Thinking: Why Do People Cling to Odd Rituals? – Psychology – The New York Times – New York Times
“The question is why do people create this illusion of magical power?” said the lead author, Emily Pronin, an assistant professor of psychology and public affairs at Princeton. “I think in part it’s because we are constantly exposed to our own thoughts, they are most salient to us” — and thus we are likely to overestimate their connection to outside events.

The brain, moreover, has evolved to make snap judgments about causation, and will leap to conclusions well before logic can be applied.These activations occur so quickly, other researchers say, that they often link two events based on nothing more than coincidence: “I was just thinking about looking up my high school girlfriend when out of the blue she called me,” or, “The day after I began praying for a quick recovery, she emerged from the coma.”

For people who are generally uncertain of their own abilities, or slow to act because of feelings of inadequacy, this kind of thinking can be an antidote, a needed activator

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